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An Intuitive Explanation for Inverse Propensity Weighting in Causal Inference

Understanding the roots of Inverse Propensity Weighting through a simple example.

By Murat Unal in Causal Inference Marketing Analytics

January 7, 2023

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What I’m Writing About

  • Why are Randomized Experiments the Gold Standard in Causal Inference?

  • What is the Value of Improving the Customer Experience in E-Commerce?

  • Identification - The Key to Credible Causal Inference

  • Variance Reduction in Experiments Part2: Covariate Adjustment Methods

  • Variance Reduction in Experiments Part1: Intuition

  • An Intuitive Explanation for Inverse Propensity Weighting in Causal Inference

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