Fewer Clicks, More Purchases
We study how introducing a one-step checkout algorithm impacts consumer behavior and the economic value it generates for retailers in e-commerce.
Home for my publications, teaching material and projects that I worked on. If sharing is allowed they are linked with accompanying papers, data and code.
We study how introducing a one-step checkout algorithm impacts consumer behavior and the economic value it generates for retailers in e-commerce.
In this project, I leveraged ideas from economics and reinforcement learning to build a product that enables evaluating decision rules offline, fast, scalable and reliable manner.
In this project, I designed and implemented the first causal measurement within Amazon`s Automated Profitability Team and generated actionable insights for the retail business.
In this study we show how online product sampling as a marketing strategy impacts consumer behavior and quantify the economic value it generates for retailers in e-commerce.
A full semester course I designed and taught at Cornell University in fall 2021.